

SEAT & Shakira "Good Stuff" from Süperfad on Vimeo.
i directed and stopframe animated the "under the sea" section for superfad's goodstuff commercial.
the spot takes the viewer on a journey over land, sea and air that combines a myriad of animation styles and techniques with live action, visual effects and architectural design.
we built and stopframe animated a whole seabed made out of fabric. the main characters were created in CG.
You can watch the making of here
year: 2010 / agency: atletico international advertising s.l.
/ client: seat s.a.
/
production/animation company: superfad
/ creative director: adam parry /
executive producer: stuart robinson /
producer: josephine gallagher /
assistant producer: samantha o'keefe / live action producer: amelia wise
/ art director: clayton mcdermott / section directors:
nina pfeifenberger- under the sea /
alex turvey- space /
clayton mcdermott- deep sea / designers: chris thompson, adam willis , jimi crayon, gillian o'connor, carlos nieto / flame : stephane allender /
2d animation: bethan algieri, chris thompson, joe philips /
head of 3d: jérôme haupert

